Baozun (BZUN) Stock Rating Lowered by Zacks Investment Research

Baozun (NASDAQ:BZUN) was downgraded by Zacks Investment Research from a “buy” rating to a “sell” rating in a report released on Wednesday.

According to Zacks, “Baozun Inc. offers digital and e-commerce service primarily in China. The Company’s services include website design, development and hosting, information technology infrastructure, customer service, warehousing and logistics services as well as digital marketing. Baozun Inc. is based in SHANGHAI, China. “

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Several other research firms have also commented on BZUN. Vetr raised shares of Baozun from a “hold” rating to a “buy” rating and set a $48.41 target price on the stock in a report on Tuesday, April 17th. TheStreet raised shares of Baozun from a “c” rating to a “b-” rating in a report on Monday, May 21st. BidaskClub raised shares of Baozun from a “buy” rating to a “strong-buy” rating in a report on Thursday, May 3rd. Finally, ValuEngine raised shares of Baozun from a “hold” rating to a “buy” rating in a report on Wednesday, May 2nd. One analyst has rated the stock with a sell rating, one has assigned a hold rating and five have issued a buy rating to the stock. The company has an average rating of “Buy” and a consensus price target of $42.68.

Shares of Baozun opened at $55.10 on Wednesday, MarketBeat.com reports. The firm has a market capitalization of $3.09 billion, a PE ratio of 99.38 and a beta of 3.97. Baozun has a one year low of $23.34 and a one year high of $67.41. The company has a debt-to-equity ratio of 0.03, a quick ratio of 2.09 and a current ratio of 2.48.

Baozun (NASDAQ:BZUN) last issued its quarterly earnings results on Thursday, May 17th. The technology company reported $0.04 EPS for the quarter, missing the Zacks’ consensus estimate of $0.10 by ($0.06). The company had revenue of $921.20 million during the quarter, compared to the consensus estimate of $884.38 million. Baozun had a return on equity of 12.23% and a net margin of 5.00%. Baozun’s quarterly revenue was up 14.4% on a year-over-year basis. During the same period in the previous year, the company earned $0.54 EPS. research analysts expect that Baozun will post 0.97 EPS for the current fiscal year.

Institutional investors and hedge funds have recently made changes to their positions in the business. SG Americas Securities LLC purchased a new stake in Baozun during the 4th quarter valued at $108,000. Mount Yale Investment Advisors LLC purchased a new stake in Baozun during the 1st quarter valued at $110,000. Castleark Management LLC purchased a new stake in Baozun during the 4th quarter valued at $145,000. Ladenburg Thalmann Financial Services Inc. boosted its position in Baozun by 2,531.6% during the 1st quarter. Ladenburg Thalmann Financial Services Inc. now owns 4,000 shares of the technology company’s stock valued at $183,000 after buying an additional 3,848 shares during the period. Finally, Truewealth LLC boosted its position in Baozun by 85.9% during the 1st quarter. Truewealth LLC now owns 4,339 shares of the technology company’s stock valued at $199,000 after buying an additional 2,005 shares during the period. 47.49% of the stock is owned by institutional investors and hedge funds.

Baozun Company Profile

Baozun Inc provides e-commerce solutions for brand partners in the People's Republic of China. It offers end-to-end e-commerce solutions, including IT infrastructure setup and integration, online store design and setup, store operations, visual merchandizing and marketing campaigns, customer services, warehousing, and order fulfillment.

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